ProjectMe - Social Weighloss Mobile App
UX/UI product DESIGN
UX and UI design of a Social Weightloss App for Moms
The Story About Jennifer
Journey of Concept Development
Welcome Screens
Registration Process
Registration flow designed with customer's emotions and psychology in mind.
Capture the reason she wants to lose weight and let her dream a little about the way she CAN look like. This information will be used by ProjectMe to motivate user throughout the weight loss journey.
Ask user about her weight loss goals. Collect personal information and allow her to create an account.
Congratulations page with inspirational images of what user can look like, captured in Step 3. Projected goal weight date is based on 2lb lost per week formula.
In-App Experience
HOME screen with • Weight loss status snapshot • Tracking of her short term 5lb challenge • Logging photos of her daily meals
MEAL PLANNING SCREEN
“Meals” allows her to plan meals for a week. (Free version of an app has limited # of recipes.)
“Shopping List” shows a list of all ingredients for chosen recipes.
MY TEAM SCREEN
“Tribe” tab shows a list of moms in the area she can invite to join her weight loss support team. She can also invite her friends.
“My Team” let group of users chat and inspire each other on a journey. Limit team to 10 people max to keep it intimate and effective.
MY JOURNEY SCREEN
“Progress” screen shows her the weight loss progress. I’ve added gamification aspect to her weight loss journey. For every 5 pounds that she loses, she’ll move on to the next level and receive fun status.
“Meals” will show all the pictures of the food she has eaten. She can later share her journey with friends via social media sites, email and other ProjectMe members.
“Selfies” will allow her to take photos of herself during the journey and have a visual timeline of her progress. ProjectMe will remind to take selfie after every 5 pounds she lost.
“Dream Board” will hold the “wanna look like” photos, also her favorite success stories, tip of the day and quotes.
